
This 40 ft × 10 ft wallwrap hoarding is located along Pallahta Road in Khordha, a district headquarters town in Odisha. Khordha is strategically positioned near Bhubaneswar, the state capital, and serves as a key transit and commercial hub connecting interior districts. The hoarding offers a cost-effective outdoor advertising solution in a growing urban center with steady local and through traffic.
Khordha town is a district administrative center with moderate commercial activity, educational institutions, government offices, and a mix of residential neighborhoods. Pallahta Road is likely a local collector or internal road serving residential and commercial areas. The locality experiences routine daily movement from residents, students, commuters traveling to Bhubaneswar, and visitors to nearby markets and offices. Khordha Railway Station and National Highway 16 are within the broader district, contributing to regional connectivity.
Estimated Daily Vehicle Traffic: Based on the road's profile, approximate estimates suggest 8,000–18,000 vehicles/day, including two-wheelers, auto-rickshaws, cars, and light commercial vehicles.
Estimated Daily Footfall: The surrounding locality may experience 1,500–5,000 pedestrians/day, including local shoppers, students, and residents.
Peak Activity Periods: Morning hours (7:30 AM–9:30 AM) and evening hours (5:00 PM–7:30 PM) typically see higher movement.
Primary Audience: Local residents, students, daily commuters, small business owners, and regional travelers.
Advertising Potential: The hoarding is well-suited for brands targeting the local community and daily commuters. Its visibility during routine travel makes it effective for sustained brand recall. Reliable public measurements for this specific location are unavailable, and the figures above are locality-based estimates.
The traffic, footfall, and reach figures provided are approximate estimates for the surrounding locality based on typical characteristics of roads in Khordha. These are not measured statistics specific to this hoarding. Actual exposure may vary depending on seasonal trends, local events, and road conditions.