Overview

HODRMDY-09 is a 25 ft × 25 ft hoarding strategically positioned on AV Appa Rao Road in Rajahmundry, directly opposite a petrol pump. This outdoor advertising asset offers brands visibility along a functional urban road in one of Andhra Pradesh's key commercial and cultural centres. The location benefits from consistent vehicular movement and the natural stopping tendency of motorists near fuel stations, making it suitable for both local and regional campaigns.

Location Highlights

AV Appa Rao Road serves as an important thoroughfare in Rajahmundry, connecting residential neighborhoods with commercial zones. The road experiences steady traffic flow from commuters, commercial vehicles, and daily travelers. Being opposite a petrol pump enhances the hoarding's effectiveness, as drivers and passengers often pause or slow down near fuel stations, creating extended viewing opportunities. Rajahmundry, situated along the Godavari River, is a prominent educational, agricultural, and trade hub in the Godavari districts, contributing to diverse audience demographics.

Traffic & Footfall Insights

Estimated Daily Vehicle Traffic: Approximate estimates suggest 12,000–28,000 vehicles/day pass through this section of AV Appa Rao Road, comprising two-wheelers, cars, auto-rickshaws, and commercial vehicles.

Estimated Daily Footfall: The surrounding locality may experience 1,500–4,500 pedestrians/day, including petrol pump customers, nearby shop visitors, and local residents.

Peak Activity Periods: The road typically observes higher traffic during 7:30 AM–10:00 AM and 5:00 PM–8:00 PM on weekdays, with moderate activity throughout the day on weekends.

Primary Audience: Commuters, local residents, daily travelers, commercial vehicle drivers, petrol pump patrons, and business owners.

Advertising Potential: The proximity to a petrol pump creates a captive audience scenario where viewers have time to notice and process brand messages while refueling or waiting.

Hoarding Specifications

• Dimensions: 25 ft (Width) × 25 ft (Height)
• Monthly Price: ₹31,250
• Property Type: Hoarding
• Lighting: Non-Lit
• Visibility: Clear sightlines from both directions of AV Appa Rao Road
• Suitable Advertisement Size: Full-size creatives optimized for 25×25 ft display

Best Suited For

• Automotive products and services
• FMCG brands
• Educational institutions
• Banking and financial services
• Local retail and shopping centres
• Real estate projects
• Healthcare services
• Mobile and electronics brands

Why Choose This Hoarding?

• Strategic Petrol Pump Location: Positioned opposite a fuel station where motorists naturally slow down or stop, maximizing exposure time and recall.
• Consistent Daily Traffic: Benefits from regular commuter flow and commercial vehicle movement throughout the day.
• Affordable Pricing: Competitive monthly rate of ₹31,250 makes it accessible for both local businesses and regional brands.
• Large Format: The 25×25 ft size provides ample creative space for impactful brand messaging.
• Urban Commercial Route: Located on a functional road connecting key areas of Rajahmundry, ensuring diverse audience reach.

Campaign Suggestions

• Launch campaigns for automotive accessories, lubricants, or car care products targeting motorists at the petrol pump.
• Promote local retail offers, shopping festivals, or new store openings to capture daily commuter attention.
• Advertise educational institutions and coaching centers during admission seasons to reach students and parents.
• Run awareness campaigns for banking services, insurance products, or financial schemes targeting middle-class urban families.
• Highlight real estate developments or housing projects to professionals and business owners traveling through the area.

Important Note

The traffic, footfall, and weekly unique reach figures presented here are approximate estimates based on the characteristics of the surrounding locality and typical patterns for similar urban roads in Rajahmundry. These are not measured statistics specific to this hoarding. Actual exposure may vary based on seasonal factors, local events, and urban development changes.