Overview

CANRAJ-38 is a front-lit cantilever hoarding strategically positioned on Shelton Road in Rajahmundry, Andhra Pradesh. With dimensions of 30 ft × 12 ft, this hoarding offers prominent visibility along one of the city's well-travelled roads. Rajahmundry, also known as Rajamahendravaram, is a major commercial and cultural hub in the Godavari district, making this location valuable for brands seeking exposure in a growing urban market.

Location Highlights

Shelton Road is located in a moderately commercial area of Rajahmundry, connecting residential neighborhoods with business districts. The road experiences consistent daily traffic from commuters, shoppers, and local transport. Rajahmundry is a key transit point along National Highway 16, connecting Visakhapatnam and Vijayawada, and serves as a gateway to the Godavari delta region. The city is known for its educational institutions, healthcare facilities, and emerging retail presence. Approximate estimates suggest that the surrounding locality experiences steady vehicular movement throughout the day, with higher activity during morning and evening commute hours.

Traffic & Footfall Insights

Estimated Daily Vehicle Traffic: 18,000–35,000 vehicles/day

Shelton Road is likely to see moderate traffic comprising two-wheelers, auto-rickshaws, cars, and occasional commercial vehicles. Traffic peaks during typical commute windows.

Estimated Daily Footfall: 3,000–8,000 pedestrians/day

Pedestrian movement includes local residents, students, and shoppers accessing nearby commercial establishments and public transport stops.

Peak Activity Periods: 8:00 AM–10:00 AM and 5:30 PM–8:00 PM

Morning commutes and evening return traffic generate the highest visibility windows.

Primary Audience: Middle-income families, working professionals, students, and local business owners.

Advertising Potential: The hoarding's cantilever structure and front lighting ensure visibility during both day and night, making it suitable for sustained brand messaging in a regional market.

Hoarding Specifications

• Dimensions: 30 ft (Width) × 12 ft (Height)
• Total Display Area: 360 sq. ft.
• Monthly Price: ₹100,000
• Property Type: Hoarding (Cantilever)
• Lighting: Front Lit (Enhanced evening and night visibility)
• Visibility: Clear sightlines for approaching traffic from both directions
• Suitable Advertisement Size: Full 30 × 12 ft horizontal format

Best Suited For

• Real Estate & Housing Projects
• FMCG & Consumer Goods
• Banking & Financial Services
• Healthcare & Diagnostic Centers
• Educational Institutions & Coaching Centers
• Automobile Dealerships
• Retail & E-commerce Brands

Why Choose This Hoarding?

• Strategic cantilever positioning ensures the hoarding stands out from typical roadside clutter
• Front lighting maintains visibility and brand recall after sunset
• Consistent daily exposure to a steady stream of local and transit traffic
• Rajahmundry's growing commercial profile supports brand penetration in Tier-2 markets
• Affordable regional pricing offers strong value for sustained campaigns
• Large 360 sq. ft. canvas allows impactful creative execution with clear messaging

Campaign Suggestions

• Promote residential projects targeting families and investors in the Godavari region
• Launch new FMCG products with high-visibility branding and contact details
• Announce bank loan schemes, insurance products, or financial services
• Advertise diagnostic centers, hospitals, or specialty clinics
• Drive footfall to automobile showrooms or seasonal vehicle offers

Important Note

Traffic, footfall, and reach figures provided are approximate estimates for the surrounding locality based on road hierarchy, commercial density, and typical urban patterns in Rajahmundry. These are not measured statistics specific to this hoarding. Reliable public measurement data is unavailable. Advertisers are encouraged to conduct independent assessments if precise audience data is required.