
This 25 ft × 25 ft hoarding is located along the route from Thodupuzha town towards Newman College and the KSRTC bus stand in Idukki district, Kerala. Thodupuzha is a significant commercial and educational hub in the Western Ghats region, serving as a gateway town connecting the high ranges with the plains. The hoarding is positioned along a busy corridor that experiences substantial local traffic, student movement, and commuter flow due to the proximity of Newman College and the KSRTC bus stand.
Thodupuzha is a bustling town in Idukki district, known for its strategic location connecting various high-range destinations. Newman College is one of the prominent educational institutions in the area, attracting students from across Idukki and neighboring districts. The KSRTC bus stand serves as a major transit point for inter-district and inter-state buses, generating significant daily footfall. The route from Thodupuzha town towards these landmarks passes through a mixed-use area with retail outlets, residential neighborhoods, educational institutions, and commercial establishments. The road typically experiences steady vehicular movement throughout the day, with peak activity during college hours and bus departure times.
Estimated Daily Vehicle Traffic: Approximate estimates suggest 18,000–35,000 vehicles/day along this route, comprising private vehicles, two-wheelers, auto-rickshaws, buses, and commercial vehicles.
Estimated Daily Footfall: The surrounding locality may experience 8,000–20,000 pedestrians/day, including students, commuters using the bus stand, and local residents.
Peak Activity Periods: Traffic and pedestrian movement are typically highest during 7:30 AM–9:30 AM, 12:30 PM–2:00 PM, and 4:00 PM–6:30 PM, coinciding with college timings and bus schedules.
Primary Audience: Students, daily commuters, bus passengers, families, working professionals, and shoppers.
Advertising Potential: The hoarding's location on a route serving an educational institution and a major bus terminal ensures consistent visibility among a diverse, captive audience throughout the day.
The traffic, footfall, and reach figures provided are approximate estimates for the surrounding locality based on typical patterns in educational and transit corridors. These are not measured statistics specific to this hoarding. Actual exposure may vary depending on seasonal factors, time of day, and local events.