Overview

District Bus Shelter - BQSKAP-08 is a large horizontal hoarding positioned at Old RIMS in Kadapa, Odisha. With a combined display area of 41 ft × 5 ft segmented into three panels (8×5, 25×5, 8×5), this non-lit hoarding offers extended visual real estate along a key transit corridor. The location serves daily commuters, healthcare visitors, and local residents, making it suitable for sustained brand visibility campaigns targeting diverse audiences.

Location Highlights

Old RIMS (likely referring to an older Rajendra Institute of Medical Sciences or similar healthcare facility) is positioned in Kadapa, a prominent district headquarters in Odisha. The area typically features moderate to high pedestrian and vehicular movement due to its association with healthcare services, educational institutions, and administrative offices. The locality may experience steady daily activity from patients, medical staff, students, and government employees. Kadapa's urban core includes access to state highways, district roads, and public transport routes, supporting consistent commuter flow throughout the day.

Traffic & Footfall Insights

Based on the area's profile as a district-level healthcare and administrative zone, approximate estimates suggest:

• Estimated Daily Vehicle Traffic: 18,000–40,000 vehicles/day — typical for district roads near hospitals and government offices
• Estimated Daily Footfall: 4,000–12,000 pedestrians/day — including hospital visitors, public transport users, and local residents
• Peak Activity Periods: 8:00 AM–10:00 AM and 5:00 PM–7:00 PM during commute hours; midday activity remains steady due to hospital operations
• Primary Audience: Healthcare visitors, medical professionals, government employees, students, daily commuters, and local families
• Advertising Potential: Strong for healthcare services, diagnostic centers, insurance, banking, educational institutions, FMCG brands, and local retail

Note: These are locality-based estimates, not measured statistics of the hoarding.

Hoarding Specifications

• Dimensions: 41 ft (Width) × 5 ft (Height)
• Panel Configuration: 8×5 ft + 25×5 ft + 8×5 ft (three-section layout)
• Monthly Price: ₹20,000
• Property Type: Hoarding
• Lighting: Non-Lit
• Visibility: Horizontal format with extended width for high daytime visibility
• Suitable Advertisement Size: Large horizontal creatives with clear messaging and bold visuals

Best Suited For

• Healthcare services (hospitals, clinics, diagnostic labs)
• Insurance providers (health, life, vehicle)
• Banking and financial services
• Educational institutions and coaching centers
• FMCG and consumer goods
• Local retail and service businesses
• Government welfare programs

Why Choose This Hoarding?

• Extended horizontal format provides ample space for detailed messaging across three panels
• Positioned in a healthcare and administrative hub with consistent daily activity
• Affordable monthly rate of ₹20,000 for district-level visibility
• Reaches a diverse audience including healthcare visitors, professionals, and commuters
• Suitable for long-term brand awareness and community engagement campaigns
• Ideal for brands targeting Tier-2/Tier-3 city audiences with sustained exposure

Campaign Suggestions

• Healthcare providers can highlight multi-specialty services and emergency care facilities
• Insurance brands can promote health and family protection plans with clear call-to-action
• Educational institutions can advertise admissions, courses, and scholarship opportunities
• FMCG brands can use the extended format for product range displays and promotional offers
• Local businesses can build community trust through consistent brand presence near high-footfall areas

Important Note

Traffic, footfall, and reach figures are approximate estimates for the surrounding locality based on typical district-level healthcare zones. These are not measured statistics of the hoarding itself. Reliable public measurements are unavailable. Actual exposure may vary based on seasonal factors, local events, and commuter patterns.