Overview

This 18 ft × 18 ft front-lit unipole is strategically positioned on Mahadev Ghat Road, near Rohnipuram Talab, facing towards Lakhenagar in Raipur, Chhattisgarh. The location connects prominent residential and mixed-use zones, offering advertisers access to a stable audience of local commuters, families, and daily travelers. The unipole's placement on a well-traveled internal road ensures consistent visibility throughout the day.

Location Highlights

Mahadev Ghat Road is an important connector road in Raipur, linking residential pockets like Rohnipuram and Lakhenagar. The area is characterized by moderate residential density with emerging commercial establishments, local markets, and essential services. Rohnipuram Talab serves as a recognizable local landmark, adding to the area's identity. The surrounding locality experiences steady movement from residents, school-going children, local shoppers, and commuters traveling to nearby commercial hubs. The road serves as a key route for internal neighborhood connectivity, making it relevant for brands targeting middle-class households and local consumers.

Traffic & Footfall Insights

Approximate estimates suggest the following activity levels for this locality:

• Estimated Daily Vehicle Traffic: 10,000–22,000 vehicles/day — primarily two-wheelers, auto-rickshaws, and private cars.
• Estimated Daily Footfall: 2,000–5,500 pedestrians/day — including residents, students, shoppers, and local vendors.
• Peak Activity Periods: 7:30 AM–9:30 AM (morning commute, school traffic), 5:00 PM–8:00 PM (evening return, local shopping).
• Primary Audience: Middle-income families, working professionals, students, homemakers, and local business owners.
• Advertising Potential: Reliable public measurements are unavailable. However, the unipole's position on a residential connector road makes it suitable for brands seeking sustained local exposure over time.

Unipole Specifications

• Dimensions: 18 ft (W) × 18 ft (H)
• Total Display Area: 324 sq. ft.
• Monthly Price: ₹150,000
• Property Type: Unipole
• Lighting: Front Lit (ensures visibility during evening and night hours)
• Visibility: Clear, unobstructed viewing angle for vehicles and pedestrians approaching from Rohnipuram direction
• Suitable Advertisement Size: Medium-format creative with bold messaging and minimal text

Best Suited For

• Real estate developers and housing projects
• Local retail brands and FMCG products
• Educational institutions and coaching centers
• Healthcare providers and diagnostic labs
• Banking, insurance, and financial services
• Home appliances and consumer electronics
• Local service providers (salons, gyms, repair services)

Why Choose This Unipole?

• Located on a well-used residential connector road with predictable daily traffic
• Front lighting ensures consistent visibility from morning to late evening
• Positioned near Rohnipuram Talab, a known local reference point
• Captures attention of commuters traveling between Rohnipuram and Lakhenagar neighborhoods
• Suitable for long-term campaigns targeting local audiences and repeat brand recall
• Competitive pricing for a location offering steady, localized reach

Campaign Suggestions

• Launch awareness campaigns for new residential projects or housing schemes in Raipur
• Promote local retail store openings, festive offers, or seasonal sales
• Advertise coaching centers, schools, or skill development programs for students and parents
• Build brand presence for healthcare services, diagnostic centers, or wellness clinics
• Drive enrollment for insurance, loans, or financial planning services targeting middle-class families

Important Note

Traffic, footfall, and reach figures provided above are approximate estimates for the surrounding locality based on typical road and area characteristics. These are not measured statistics specific to this unipole and should be considered indicative for campaign planning purposes.