Overview

This 30 ft × 30 ft non-lit hoarding is located on Highway Road in Marturu, Andhra Pradesh. Positioned along a key transport corridor in the Anakapalli district, this hoarding offers visibility to vehicular traffic traveling through this developing semi-urban region. The location connects interior areas with the coastal belt, making it relevant for brands targeting regional commuters, logistics companies, and travelers.

Location Highlights

Marturu is a town in the Anakapalli district of Andhra Pradesh, situated approximately 25–30 km inland from Visakhapatnam. Highway Road typically serves as a connector route facilitating movement between coastal cities and agricultural hinterlands. The surrounding area is characterized by mixed residential and agricultural land use, with moderate commercial activity concentrated around transport nodes. The town experiences steady traffic from buses, goods vehicles, and two-wheelers, particularly during morning and evening hours.

Being positioned on a highway route, the hoarding benefits from exposure to intercity travelers, daily commuters heading to Visakhapatnam or nearby towns, and local residents. The locality is not heavily commercialized but sees consistent movement due to its role as a transit corridor.

Traffic & Footfall Insights

Estimated Daily Vehicle Traffic: Approximate estimates suggest 8,000–18,000 vehicles/day pass through this section of Highway Road. Traffic composition likely includes buses, cars, auto-rickshaws, two-wheelers, and commercial trucks.

Estimated Daily Footfall: Pedestrian movement is limited on highway routes. Estimated footfall is around 300–800 people/day, primarily near junctions or bus stops.

Peak Activity Periods: Traffic peaks during 7:00 AM–9:30 AM and 5:00 PM–7:30 PM, coinciding with commuter and commercial vehicle movement.

Primary Audience: The surrounding locality may experience exposure from daily commuters, intercity travelers, logistics personnel, small business owners, and residents of nearby villages.

Advertising Potential: This hoarding is suited for regional brands targeting audiences traveling between Visakhapatnam and interior Andhra Pradesh. The non-lit format is cost-effective for campaigns focused on daytime visibility.

Hoarding Specifications

• Dimensions: 30 ft (Width) × 30 ft (Height)
• Total Area: 900 sq. ft.
• Monthly Price: ₹45,000
• Property Type: Hoarding
• Lighting: Non-Lit
• Visibility: High for daytime traffic; limited after sunset
• Suitable Advertisement Size: Full-size creatives; large logos and minimal text work best

Best Suited For

• Regional FMCG brands
• Agricultural products and services
• Automobile dealerships
• Banking and financial services
• Educational institutions
• Real estate projects
• Local retail and electronics stores
• Government awareness campaigns

Why Choose This Hoarding?

• Positioned on a highway route with steady intercity traffic
• Cost-effective monthly rate of ₹45,000 suitable for regional campaigns
• Large 900 sq. ft. display area ensures strong creative impact
• Minimal competition from other premium outdoor formats in this locality
• Strategic for brands targeting semi-urban and rural audiences in Anakapalli district
• Ideal for campaigns focused on daytime exposure and regional penetration

Campaign Suggestions

• Launch regional FMCG products with bold visuals and simple messaging
• Promote agricultural equipment, seeds, or fertilizers targeting farmers
• Advertise automobile brands or local dealerships with model showcases
• Highlight real estate projects in nearby developing areas
• Run awareness campaigns for banking services, insurance, or government schemes

Important Note

The estimated daily vehicle traffic (8,000–18,000 vehicles/day), footfall (300–800 people/day), and weekly unique reach figures provided are approximate estimates for the surrounding locality based on typical traffic patterns for highway routes in semi-urban Andhra Pradesh. These are not measured statistics specific to this hoarding. Reliable public measurements for this exact location are unavailable. Actual exposure may vary based on road conditions, seasonal traffic, and regional events.