Overview

This 50 ft × 25 ft non-lit hoarding is strategically positioned along the Venghalam towards Puthiyangadi route near Korapuzha in Calicut (Kozhikode), Kerala. The location connects significant residential and commercial zones along a busy suburban corridor, offering consistent visibility to both local commuters and intercity travelers. Calicut, a major commercial and educational hub in Kerala, ensures a diverse and substantial audience for this hoarding.

Location Highlights

The hoarding is situated on the Venghalam–Puthiyangadi route near Korapuzha, an area characterized by a blend of residential neighborhoods, small commercial establishments, schools, and community centers. This route serves as an important connector for daily commuters traveling between suburban settlements and the main city areas of Calicut. The locality experiences moderate to heavy traffic throughout the day, particularly during morning and evening peak hours. The nearby Korapuzha bridge and river crossing add to the traffic density as vehicles slow down, increasing dwell time and hoarding visibility. Approximate estimates suggest the surrounding area includes educational institutions, local markets, healthcare facilities, and places of worship, contributing to steady pedestrian movement alongside vehicular traffic.

Traffic & Footfall Insights

Estimated Daily Vehicle Traffic: Approximate estimates suggest 35,000–65,000 vehicles/day pass through this suburban arterial route, including two-wheelers, auto-rickshaws, cars, commercial vehicles, and buses.

Estimated Daily Footfall: The surrounding locality may experience 3,000–8,000 pedestrians/day, particularly near bus stops, shops, and residential access points.

Peak Activity Periods: Highest traffic volumes are likely during 7:30 AM–9:30 AM (morning commute and school hours) and 5:00 PM–8:00 PM (evening return traffic and local shopping hours).

Primary Audience: Local residents, daily commuters, students, families, small business owners, and intercity travelers.

Advertising Potential: The hoarding's large size and positioning on a well-traveled suburban route ensure repeated daily exposure, making it ideal for building brand recall among local and regional audiences.

Hoarding Specifications

• Dimensions: 50 ft (Width) × 25 ft (Height)
• Total Display Area: 1,250 sq. ft.
• Monthly Price: ₹47,500
• Property Type: Hoarding
• Lighting: Non-Lit
• Visibility: High visibility during daylight hours; suitable for bold, high-contrast creatives
• Suitable Advertisement Size: Large-format creatives with clear branding and minimal text for quick readability

Best Suited For

• Retail and FMCG brands
• Educational institutions and training centers
• Healthcare services and clinics
• Real estate and housing projects
• Automobile dealerships and service centers
• Local service providers (banking, insurance, utilities)
• Consumer durables and electronics

Why Choose This Hoarding?

• High Daily Exposure: Positioned on a busy suburban arterial route with consistent traffic throughout the day
• Cost-Effective: Competitive monthly pricing for a large-format hoarding in a well-connected locality
• Diverse Audience Mix: Reaches local residents, students, working professionals, and families
• Strategic Location: Near Korapuzha bridge area where vehicles slow down, increasing message retention
• Repeat Visibility: Captures daily commuters multiple times per week, strengthening brand recall
• Growing Locality: Part of Calicut's expanding suburban belt with increasing commercial activity

Campaign Suggestions

• Launch campaigns for new retail outlets, supermarkets, or shopping centers in the Calicut region
• Promote educational institutions, entrance coaching centers, and skill development programs
• Advertise healthcare services, diagnostic centers, and specialty clinics
• Highlight real estate projects targeting middle-income families in suburban Calicut
• Showcase automobile brands, dealerships, and after-sales service centers

Important Note

The traffic, footfall, and weekly unique reach figures provided are approximate estimates based on the surrounding locality's commercial and residential profile. These are not measured statistics specific to the hoarding itself. Reliable public measurements for this location are unavailable. Actual impressions may vary based on seasonal factors, local events, and changes in traffic patterns.