Overview
This 25 ft × 20 ft hoarding is located on B K Road in Cuttack, one of the oldest and most historically significant cities in Odisha. B K Road is situated in the heart of Cuttack's commercial and residential zones, providing advertisers with access to a well-established urban audience. The hoarding's front-lit illumination ensures round-the-clock visibility, making it effective for both daytime and evening campaigns. At a competitive monthly price of ₹15,000, this inventory offers cost-effective advertising in a strategically important location.
Location Highlights
B K Road is a prominent thoroughfare in Cuttack, connecting key residential neighborhoods with commercial districts. The surrounding locality features a mix of retail shops, local markets, schools, hospitals, and residential complexes. Cuttack is known for its silver filigree industry, trade centers, and proximity to the state capital Bhubaneswar. The area experiences consistent daily commuter movement, with vehicular traffic comprising two-wheelers, auto-rickshaws, private cars, and commercial vehicles. The locality serves both local residents and inter-city travelers passing through Cuttack's core areas.
Traffic & Footfall Insights
Approximate estimates suggest the following for the surrounding locality:
- Estimated Daily Vehicle Traffic: 20,000–40,000 vehicles/day
- Estimated Daily Footfall: 3,000–8,000 pedestrians/day
- Peak Activity Periods: 8:00 AM–10:00 AM and 5:00 PM–8:00 PM during weekday commutes and evening shopping hours
- Primary Audience: Local residents, daily commuters, shoppers, students, business owners, and inter-city travelers
- Advertising Potential: The hoarding benefits from steady traffic flow throughout the day, with elevated visibility during peak commuting windows and evening retail hours
Please note: Traffic and footfall figures are approximate estimates for the locality and are not measured statistics of the hoarding itself.
Hoarding Specifications
- Dimensions: 25 ft (Width) × 20 ft (Height)
- Total Display Area: 500 sq ft
- Monthly Price: ₹15,000
- Property Type: Hoarding
- Lighting: Front Lit (illuminated for night visibility)
- Visibility: Clear sightlines for vehicular and pedestrian traffic along B K Road
- Suitable Advertisement Size: Large-format creative with bold visuals and concise messaging
Best Suited For
- Retail brands and local shops
- FMCG products
- Mobile and electronics retailers
- Educational institutions and coaching centers
- Healthcare services and clinics
- Banking and financial services
- Real estate developers
- E-commerce platforms
Why Choose This Hoarding?
- Positioned on a well-connected road in Cuttack's commercial core
- Front-lit illumination ensures 24-hour brand visibility
- Large 500 sq ft display area suitable for impactful creative campaigns
- Affordable monthly price of ₹15,000 offers strong value for local and regional advertisers
- Reaches a diverse audience including residents, shoppers, students, and commuters
- Ideal for sustained brand recall in a densely populated urban environment
Campaign Suggestions
- Launch campaigns for local retail stores, supermarkets, and consumer goods
- Promote upcoming sales, festival offers, and seasonal discounts
- Advertise educational institutions and skill development programs
- Highlight banking services, insurance products, and micro-financing options
- Create awareness campaigns for healthcare services, diagnostic centers, and wellness products
Important Note
The traffic, footfall, and reach figures provided are approximate estimates for the surrounding locality based on the area's commercial profile and typical activity levels in Cuttack. These are not measured statistics specific to the hoarding. Advertisers are encouraged to conduct site visits and independent assessments to validate suitability for their campaign objectives.