Overview
This 20 ft × 10 ft non-lit hoarding is located in Danagadi, Jajpur district, Odisha. Danagadi is a developing locality along the NH-16 (Kolkata–Chennai National Highway) corridor, positioned between Jajpur Road and Chandikhol. The area experiences steady movement of both local and intercity travelers, making it suitable for brands targeting highway commuters and regional audiences in northern Odisha.
Location Highlights
Danagadi is situated approximately 20–25 km from Jajpur Road, a major railway junction, and serves as a transit point for villages and smaller towns in the region. The locality has a mix of residential settlements, small retail establishments, and agricultural activity. The NH-16 corridor passing through this area connects major cities like Bhubaneswar, Cuttack, and Balasore, ensuring consistent vehicular movement throughout the day. Nearby areas include local markets, petrol pumps, and eateries catering to highway travelers.
Traffic & Footfall Insights
Approximate estimates suggest the following for this locality:
- Estimated Daily Vehicle Traffic: 12,000–28,000 vehicles/day (combination of local commuters, intercity buses, commercial trucks, and private vehicles)
- Estimated Daily Footfall: 1,500–4,000 pedestrians/day (residents, shoppers, and travelers stopping at nearby establishments)
- Peak Activity Periods: 7:00 AM–10:00 AM and 4:00 PM–7:00 PM (morning commutes and evening return traffic)
- Primary Audience: Highway commuters, truck drivers, regional travelers, local residents, and small business owners
- Advertising Potential: Moderate visibility for brands looking to reach audiences traveling along the NH-16 corridor and locals in Jajpur district
Please note: These are locality-based estimates. Reliable public measurements specific to this hoarding are unavailable.
Hoarding Specifications
- Dimensions: 20 ft (Width) × 10 ft (Height)
- Total Display Area: 200 sq. ft.
- Monthly Price: ₹10,000
- Property Type: Hoarding
- Lighting: Non-Lit (daytime visibility only)
- Visibility: Moderate, suitable for highway-facing placements
- Suitable Advertisement Size: Full hoarding wrap (20 ft × 10 ft)
Best Suited For
- FMCG brands (packaged foods, beverages, personal care)
- Regional retail chains and local businesses
- Agricultural products and equipment
- Two-wheeler and commercial vehicle brands
- Educational institutions and coaching centers
- Real estate projects in Jajpur and surrounding areas
- Healthcare and diagnostic services
Why Choose This Hoarding?
- Positioned along the NH-16 corridor, ensuring exposure to intercity and commercial traffic
- Affordable monthly pricing at ₹10,000, suitable for regional and local advertisers
- Reaches a mix of highway commuters and local residents in Jajpur district
- Non-lit format works well for daytime campaigns targeting morning and afternoon travelers
- Strategic for brands looking to establish presence in semi-urban and developing localities of Odisha
Campaign Suggestions
- Launch campaigns for FMCG products targeting highway travelers and local households
- Promote agricultural tools, seeds, and fertilizers relevant to the region's farming community
- Advertise two-wheeler brands and financing schemes for semi-urban buyers
- Highlight real estate projects in Jajpur, Chandikhol, or nearby developing areas
- Use bold visuals and minimal text for quick recognition by moving vehicles
Important Note
The traffic, footfall, and reach estimates provided are approximate and based on the general characteristics of the surrounding locality in Danagadi, Jajpur. These are not measured statistics specific to this hoarding. Actual visibility and audience exposure may vary based on exact placement, surrounding structures, and seasonal factors.