Overview
This hoarding is located in Subai, a locality in Nandapur block of Koraput district in southern Odisha. Nandapur serves as a sub-divisional town with moderate commercial activity and connects several rural settlements. The hoarding offers an affordable advertising option for brands targeting audiences in this developing semi-urban region.
Location Highlights
Subai is part of Nandapur, which functions as an administrative and commercial hub for surrounding villages in Koraput district. The area features a mix of residential neighborhoods, small commercial establishments, educational institutions, and agricultural markets. Road connectivity links Nandapur to Koraput town (approximately 50 km) and neighboring blocks. The locality experiences steady local traffic from residents, students, farmers, and small business owners. Being a sub-divisional headquarters, Nandapur attracts visitors for government services, healthcare, and banking needs.
Traffic & Footfall Insights
Approximate estimates suggest the following for the surrounding locality:
- Estimated Daily Vehicle Traffic: 3,500–8,000 vehicles/day (primarily two-wheelers, auto-rickshaws, commercial vehicles, and occasional buses)
- Estimated Daily Footfall: 800–2,500 pedestrians/day (local residents, market visitors, students, and commuters)
- Peak Activity Periods: 7:00 AM–9:00 AM (morning commute), 12:00 PM–2:00 PM (midday market activity), and 5:00 PM–7:00 PM (evening return traffic)
- Primary Audience: Local residents, small business owners, farmers, students, government employees, and rural families visiting for services
- Advertising Potential: Suitable for regional brands, local services, agricultural products, educational institutions, mobile network providers, banking services, and FMCG brands targeting semi-urban and rural consumers
These figures are locality-based estimates. Reliable public measurements are unavailable.
Hoarding Specifications
- Dimensions: 10 ft (width) × 6 ft (height)
- Total Display Area: 60 square feet
- Monthly Price: ₹6,000
- Property Type: Hoarding
- Lighting: Non-Lit (daytime visibility only)
- Visibility: Suitable for local traffic; effectiveness depends on exact road position
- Suitable Advertisement Size: Standard flex or vinyl print (10 ft × 6 ft)
Best Suited For
- Regional FMCG brands
- Local educational institutions and coaching centers
- Agricultural input suppliers (seeds, fertilizers, equipment)
- Mobile network providers and recharge services
- Banking and microfinance institutions
- Healthcare clinics and medical services
- Local retail stores and shopping outlets
Why Choose This Hoarding?
- Affordable Entry Point: At ₹6,000/month, this hoarding offers cost-effective advertising for small and regional brands
- Sub-Divisional Reach: Located in Nandapur, an administrative center attracting visitors from surrounding villages
- Local Engagement: Effective for brands targeting semi-urban and rural consumers with localized messaging
- Growing Market: Koraput district is witnessing gradual economic development, creating opportunities for early-mover brands
- Steady Daily Exposure: Moderate but consistent traffic ensures regular brand visibility among the local community
Campaign Suggestions
- Promote agricultural products, fertilizers, or farm equipment during planting and harvest seasons
- Advertise local educational institutions, skill development programs, or coaching classes before admission periods
- Highlight mobile recharge offers, data plans, or digital payment services for rural connectivity
- Showcase banking services, loan schemes, or microfinance options for small business owners and farmers
- Feature regional FMCG brands, household products, or personal care items with vernacular messaging
Important Note
Traffic, footfall, and reach estimates are approximate and based on the general characteristics of the surrounding locality. These are not measured statistics specific to this hoarding. Actual visibility and campaign performance depend on the hoarding's exact placement, viewing angles, surrounding obstructions, and seasonal variations in local activity.